Accenture announced it has acquired Homburg & Partner, a strategic management consulting firm with deep specialization in commercial strategy, sales, and pricing. Homburg & Partner’s team of 73 professionals have joined Accenture’s Customer, Sales & Service team. Terms of the transaction were not disclosed.
Headquartered in Mannheim, Germany, Homburg & Partner has a proven track record of increasing sales, market share and profitability with in-depth industry knowledge primarily for clients in the industrial goods, healthcare, and chemical industries. Through their strategic consulting expertise, Homburg & Partner helps clients attain measurable market success, achieve growth targets, and drive greater value from their sales and price management strategies.
“The pandemic accelerated the shift for organizations to adopt new digital standards for customer experience and engagement,” said Edwin van der Ouderaa, global lead of Customer, Sales & Service at Accenture. “The addition of Homburg & Partners expands our ability to shape growth and efficiency strategies across the enterprise and will increase our clients’ focus on growing their sales and profits, as they pivot to their next generation customer engagement.”
Frank Riemensperger, market unit lead for Accenture in Germany, Austria, Switzerland, and Russia, said: “Acquiring Homburg & Partner reinforces our strategy and process capabilities, especially with commercial strategy, sales and pricing methods and knowledge so crucial for the digital economy. When we combine our implementation skills, global reach, and digital expertise with Homburg & Partner’s strengths, we’ll be able to create value for clients in new ways.”
For the past 20 years, Homburg & Partner has worked with large to mid-sized companies on projects ranging from developing go-to-market strategies, optimizing sales processes and organizations to implementing leading pricing methodologies.
“Homburg & Partner stands for excellent and practicable consulting services at the highest level which always keep the market in sight. Accenture’s scale and market share will enable us to extend our value proposition to customers across industries and geographies,” said Prof. Christian Homburg, founder, and chairman of Homburg & Partner’s scientific advisory board.
