Tag: Arun Parameswaran

Ather Energy collaborates with Salesforce to transform consumer experiences

Salesforce, the global CRM leader, has announced its collaboration with Ather Energy, India’s leading electric scooter manufacturer, to create a single source of truth for customers and retail partners. Ather will deploy Salesforce’s CRM to power its sales and service management capabilities as it expands its retail footprint across the country to cater to the…