Former ZEE5 Head-Customer Strategy & Relationships, Anita Nayyar, has been appointed Chief Operating Officer-Media and Communications at Patanjali Ayurved Limited.
Prior to ZEE5, Nayyar handled leadership roles in advertising and media agencies – Ogilvy, Lintas-Initiative Media, Mediacom, Mudra, Starcom, Havas Media Group.
Nayyar joined Havas in 2007 as CEO of Havas Media India. Under her leadership Havas Media in India grew and expanded its offerings as an integrated communications group. In 2018, Nayyar was promoted to CEO of Havas Media Southeast (SEA) Asia on the back of an accelerated growth strategy in the region, in addition to her role as CEO of Havas Media India.
Nayyar holds an Masters degree in Management from IGNOU and a BSc. Hons – Microbiology from Bhavans College.
