Michele Buck, Chairman, President and CEO of The Hershey Company, has announced new leaders who will join her executive management team.
Buck said, “Our strong momentum over the course of 2019 positions the company well as we plan for 2020. Today’s announced leadership changes further support our growth trajectory and reflect the confidence I have in our talent development process. Hershey continues to advance its vision of becoming an innovative snacking powerhouse, and these executive changes elevate proven commercial operators into leadership roles that will create strong business continuity, enhance strategic and analytical expertise, and bring fresh perspectives to take our business to the next level of sustainable growth.”
The following leaders join Hershey’s executive leadership team effective January 1, 2020, except where noted:
Chuck Raup, President, U.S. – Raup, currently Vice President, U.S. CMG, has been promoted to President, U.S. Raup will lead the company’s flagship U.S. business, including core confection and its sales and go-to-market teams. He will be responsible for driving accelerated, sustainable growth for the company across traditional and digital channels, balancing top- and bottom-line in the short and long term.
Kristen Riggs, Chief Growth Officer – Riggs, currently Vice President, Innovation and Strategic Growth Platforms, has been promoted to Senior Vice President, Chief Growth Officer. Riggs will lead Hershey’s consumer intelligence and strategy capabilities, strategic growth platforms, marketing excellence functions, innovation, research and development, and The Hershey Experience.
Chris Scalia, Senior Vice President, Chief Human Resources Officer – Scalia, currently Vice President, Global HR, has been promoted to Chief Human Resources Officer (CHRO). Scalia has operated in senior executive roles leading all aspects of Hershey’s people and culture agenda including talent planning and development, data and analytics, and operational effectiveness.
Hector de la Barreda, President, Amplify – De la Barreda will continue to lead the company’s Amplify snacking business, an important strategic growth priority, and will now report directly to Buck. De la Barreda is a seasoned senior executive with deep operational and general management experience.
An additional change to the executive team includes the planned retirement of Terry O’Day, Senior Vice President, Chief Technology and Data Officer. O’Day will retire from the company, effective March 31. With this change, Steve Voskuil, Chief Financial Officer, will lead Hershey’s technology efforts, including management of the company’s information technology and important enterprise resource planning initiatives, which remain on track.