L’Oreal India has announced the appointment of Gaurav Anand as its Chief Digital and Marketing Officer.
Amit Jain, managing director, L’Oréal India, commented, “The Indian consumer is making a rapid shift towards omni channel. As a beauty tech company, L’Oréal India is addressing this evolving landscape by deploying new technologies to enhance our products and customer experience for a new O+O world. This new role is our commitment to strengthen the role of digital at the core of our business strategy. With his proven track record of accelerating disruptive business growth, Gaurav is best placed to scale our digital marketing efforts to harness new capabilities for the company.”
Anand stated, “As a marketer, it’s been interesting to watch what L’Oréal has done for the Indian beauty market in the last 27 years, bringing many first-to-market innovations and products. Future possibilities lie in collaboration and I am looking forward to working with our industry partners to chalk out a strong consumer and data focused growth story for L’Oréal.”
L’Oréal India has been present in the country as a wholly-owned subsidiary of L’Oréal S.A. since 1994. The brand employs over 1,700 people across its headquarters in Mumbai, four regional offices, two manufacturing facilities in Chakan (Pune) and in Baddi (Himachal Pradesh) and Research and Innovation facilities in Mumbai and Bengaluru.
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