MEGA The Privacy Company has announced the appointment of Michael Friedberg as Chief Growth Officer. In his new role, Michael will be responsible for accelerating revenue growth and market share.
Stephen Hall, Executive Chairman of MEGA, said, “This is a key investment for MEGA and signals the next phase of our growth as we build a customer focused sales and marketing capability.”
Michael comes to MEGA from IBM NZ where, as Chief Marketing Officer, he was responsible for strategy, brand and demand generation, ensuring IBM met its growth objectives while delivering an outstanding customer experience across all segments.
Michael’s immediate focus will be to ensure MEGA meets and exceed the needs of business users, target business and professional users and execute a channel strategy to extend MEGA’s existing markets.
Michael brings proven experience across sales, marketing and strategy having held a number of international roles including Head of Digital Marketing AP, Head of Software Marketing across IBM’s emerging markets, leading a team focused on new client acquisition and Head of Ecosystem Marketing for Australia and NZ. His proven leadership experience in delivering company-wide growth through building strong customer centric brands and effective marketing campaigns will be crucial as MEGA expands its reach to help more businesses and professionals better serve their customers.
MEGA was launched in 2013. The company was founded by the same people who had created Megaupload, including Kim Dotcom, Mathias Ortmann and Bram van der Kolk. MEGA’s end-to-end encrypted cloud storage and chat service has stored more than 70 billion files for over 170 million registered users in 250 countries / territories.
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