Adjust, a global B2B SaaS company with 16 offices around the world, has announced the promotion of its Chief Revenue Officer Shawn Bonham to President – APAC.
In his new role, Bonham will focus on growing teams in China, India, Japan, Korea, and SEA territories.
“APAC is an incredibly varied and exciting region for mobile marketers — from the hyper-advanced companies of Korea and Japan to up-and-coming markets such as Myanmar and Vietnam,” Shawn Bonham, President – APAC, Adjust, said. “I’m looking forward to working more closely with our team and brands across the region.”
Shawn Bonham has in-depth knowledge of the APAC region. The US-national opened Adjust’s 6 APAC offices, including China and Japan in 2014, Korea in 2016, and India in 2018. He joined Adjust as SVP & Managing Director – APAC and India in 2014, before becoming CRO in 2017. Prior to Adjust, Bonham held roles at graphics chip manufacturer NVIDIA, game engine developer Havok, and mobile analytics platform Upsight, according to a statement.
Commenting on the appointment, Christian Henschel, CEO, Adjust, said, “Asia-Pacific is an important region that is home to some of our fastest-growing markets, such as Japan, Vietnam, Singapore, and Malaysia. We are confident that Shawn will build on the fantastic foundations already in place, and that our APAC offering will continue to grow as our clients do.”
Adjust’s platform includes measurement, fraud prevention, cybersecurity and marketing automation products. Global leading brands including Procter & Gamble, Rocket Internet and Tencent Games have implemented Adjust’s solutions to secure their budgets and improve results.
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