MoEngage launches Strategic Customer Advisory Board

MoEngage, the insights-led customer engagement platform, has announced their Customer Advisory Board (CAB). The CAB will serve as a strategic advisor for MoEngage, as the company continues innovations around AI-powered cutting-edge technology to transform the future of Customer Engagement and Experience Management, according to a statement.

“We are fortunate to be working with some of the world’s best brands,” said Raviteja Dodda, Co-Founder and CEO of MoEngage. “The Customer Advisory Board is an invaluable resource for MoEngage, and we are grateful for the support from a group of outstanding industry leaders. This is a key initiative that will be instrumental in accelerating our customers’ success. It will also help determine how we can best serve our customers and co-create the product innovation roadmap. I am excited to pioneer the future of customer engagement alongside our customers.”

“We are grateful to our customer executives who took time out of their busy schedule to be a part of our Customer Advisory Board for the year 2022. We believe that the board members would enjoy learning from each other and guide our strategy and vision at MoEngage,” MoEngage VP Global Customer Success Atma Gunupudi said during an inaugural meeting to welcome the Customer Advisory Board members. “It is a privilege for us to be able to collaborate with some of the brightest minds in the region to co-create the future of the insights-led customer engagement.”

The statement said, “MoEngage is pleased to welcome its 2022 Customer Advisory Board members. We are honored to partner with these distinguished leaders – Rajan Bansal, Head – Growth Marketing, Airtel, Parasar Sharma, Ex-Wakefit CMO, Maha Iyer, SVP Marketing, Landmark, Yatish Jain, Chief Growth Officer, OYO, Minal Thukral, SVP – Marketing, CoinDCX, Aseem Sharma, Head of Growth, Navi, Saurabh Goel, Head Digital, HT Media, Anand Bhaskaran, Head- Digital Marketing and Marketing Communications, Bigbasket, Bhargav Errangi, Head – Retention marketing, Flipkart and Vikraman, Director of Products, Sharechat.”

“I would like to congratulate MoEngage for organizing the CAB event where it was a pleasure to engage with like-minded industry peers after a considerable time. We’ve had an enduring partnership with MoEngage, and it’s good to see the rapid rate of their product evolution. The cutting-edge solutions from MoEngage have been beneficial to us in our retention and re-engagement efforts,” said Anand Bhaskaran, Head, Digital Marketing and Marketing Communications, BigBasket, at the inaugural meeting of the new Customer Advisory Board.

“It’s a wonderful opportunity to be present at the CAB event organized by MoEngage. It gives a view into MoEngage’s plans and growth map. They have been our partners for over five years and have helped us develop how we interact with our consumers and optimize consumer journeys. We have been able to launch many industry first interventions with MoEngage. We hope to grow together,” said Yatish Jain, Chief Growth Officer, OYO.

+ posts

Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of  economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.

What's your take on this post ? Comment: