OYO announced the appointment of Nitin Thakur as the Head of Communications. He would be a part of OYO’s global leadership team.
Thakur comes with over two decades of experience and would be responsible for looking at both internal and external communications for OYO, according to a statement.
In this new role, Thakur will be responsible for driving OYO’s reputation forward and delivering the company’s mission of empowering entrepreneurs of small and independent hotels and homes by providing full-stack technology that increases earnings and eases operations while bringing affordable and trusted accommodation that guests can book instantly, the statement added.
Kavikrut, Chief Growth Officer, OYO, said, “At OYO, we are firm believers in communicating proactively and transparently. Since OYO’s early days, our communication strategy across the press, social media, and new emerging mediums has been a key lever in establishing OYO as a brand that is recognized and trusted by partners and guests alike.”
“I am excited to welcome Thakur to the leadership team and partner with him to further our communications strategy. As OYO recovers from the pandemic, Thakur will enable our OYOpreneurs to bring the OYO story to more partners and guests across the world,” Kavikrut added.
Rohit Kapoor, CEO, OYO – India and Southeast Asia, said, “I am thrilled and equally excited to collaborate with a veteran like Thakur who brings in a great deal of experience and learning to OYO. As both India and OYO move ahead on the path of recovery from the impact of Covid-19, Thakur would play an important role in steering our communication efforts for all stakeholders, including our patrons, guests and OYOpreneurs. We are glad to have him onboard and look forward to collaborating closely with him.”
Prior to OYO, Thakur was a part of the Group Executive Leadership team at the Max Group where his role involved strengthening the Group’s reputation through traditional and digital media and providing leadership and guidance for strategic campaigns such as mergers & acquisitions for the Group’s operating companies, crisis management, etc, the statement said.
Nitin Thakur, Head of Communications, OYO, said, “Today, OYO is synonymous with building technology for small and independent hotels and homes. The company has been truly innovative across the industries it operates in and has emerged as one of the few globally local brands from India. Its footprint extends across India, Southeast Asia and Europe among other geographies.”
“I am truly excited to take on this mandate and work with passionate, mission-oriented individuals for continuing the momentum of OYO’s recovery and communicating its fabulous journey to the world,” Thakur added.
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