Cashfree announces its partnership with Shipway, an eCommerce automation platform

Digital payments and banking technology company, Cashfree, has announced its partnership with Shipway, an eCommerce automation platform, for faster processing of Cash-on-Delivery (CoD) order refunds.

With this partnership, Shipway’s merchants can now process refunds in a single click using Cashfree’s Payouts platform, according to a statement made by the company.

Commenting on this partnership, Reeju Datta, Co-founder, Cashfree, said, “Cashfree has successfully enabled businesses across sectors to reduce the turnaround time for their payouts using our product suite. However, CoD refunds have always been an area of concern for online retailers as they are time-consuming and traditionally cumbersome. Through this partnership, we aim to resolve this issue for Shipway’s merchants and customers and help to enhance the overall customer experience.”

Gaurav Gupta, Co-founder, Shipway, added, “Turning a long 15 days return cycle into a day can be a game-changer in the D2C space and can help brands retain their loyal customers. With Shipway and Cashfree integration, consumers are going to get a seamless CoD refund experience. An instant, hassle-free refund/exchange experience, combined with consistent and accurate communication to the customer is going to be a breakthrough and a way forward from all the future payment innovations.”

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Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of  economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.

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