Blue Yonder to acquire Doddle

Blue Yonder, a leading supply chain solutions provider, announced the signing of an agreement to acquire Doddle, a leading first and last mile technology business that was co-founded by Tim Robinson and Sir Lloyd Dorfman.

Once completed, the deal will allow Blue Yonder’s already robust suite of supply chain management and commerce offerings to expand with full-circle expertise encompassing final mile, returns management and reverse logistics solutions, a statement said.

With Doddle’s capabilities, Blue Yonder will be able to offer retailers and logistics service providers such as carriers not only a transformed yet simplified experience for their own customers, but also enhanced growth potential as they look to strengthen their businesses and build more sustainable supply chains. In addition, Doddle’s self-service return kiosks and pick-up, drop-off (PUDO) networks offer retail and logistics businesses an efficient, much-needed solution to today’s returns management challenges, according to the statement.

“Doddle has achieved what so few other companies have been able to accomplish: it has cracked the code of first- and last-mile together with omni-channel returns,” said Duncan Angove, CEO, Blue Yonder. “The beauty of Doddle’s solution is that they solve the returns problem end-to-end. From returns initiation, to returns rules, from in-store returns processing to self-service kiosks, right through to warehouse returns handling and back into stock. The proliferation of e-commerce — and, therefore, returns — has placed increased pressure on carriers, muddied the waters of inventory management, and created frustrations for shoppers. Doddle’s capabilities unlock a differentiated, superior customer experience and will help us to further our mission to transform the supply chain.”

With Doddle, Blue Yonder will be the only company with a comprehensive suite from planning and execution to fulfillment and returns to build more sustainable and profitable, end-to-end supply chains. At close, Blue Yonder’s Warehouse Management (WMS), Order Management (OMS), and Transportation Management (TMS) customers, including retailers, logistics service providers, and postal carriers, will be provided with the potential for growth in both scale and cost reduction, with a full-circle logistics experience. Doddle extends Blue Yonder offerings to fully orchestrate the network from customer engagement to stores, fulfillment centers, and logistics, completing the ecosystem needed to support reverse logistics, shipment consolidations, and inventory circularity, according to the statement.

“Today over 900 retailers and logistics providers worldwide work with Doddle to help manage the growing challenges in the first and last mile,” said Tim Robinson, founder and CEO, Doddle. “We knew, however, that in order to find the perfect solution to meet these challenges we needed to integrate our offerings with a strong supply chain planning, orchestration and execution solutions provider. Blue Yonder’s scale and deep expertise is the perfect alliance, and we’re looking forward to helping more businesses tackle these challenges – together.”

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