Aesthetic Nutrition, a chewable dietary supplement under the brand Power Gummies, has raised an undisclosed amount in Pre-Series A funding led by DSG Consumer Partners. The company was founded by Divij Bajaj in 2018.
Earlier, it had raised $100,000 from Alfa Ventures in its seed round of funding.
The startup will utilize these funds to build the company’s online presence, towards new product launches, and strengthen its management team.
In a statement, Divij, founder and CEO, said, “Our gummies provide great results with amazing taste. They are 100 percent vegetarian, gluten-free, and gelatin-free. A regular routine helps rejuvenate and replenish the body by providing holistic nutrition. Our current product, the hair vitamin gummy, helps restore and maintain nail and hair health. We are excited to partner with DSG and with this funding, we aim to expand our operations and introduce new variants.”
Aesthetic Nutrition supplies hair vitamin supplements made from plant-based pectin, ten essential vitamins, biotin and folic acid.