BunkerFit, India’s free to use Health & Wellness app, has announced that it has raised an undisclosed amount from private investors. The start-up has seen participation from Airtel, Umang Bedi (Daily Hunt), Rohit Malik (ex-Red Fort Capital), Vivek Khemka (Egon Zehnder), Sudhir Singh Dungarpur (Big Four), Dinesh Anand (Grant Thornton), Iskander Lalljee, Jatin Aneja (Shardul Amarchand) and a few other angel investors, in this round.
Zeba Zaidi, Co-founder of BunkerFit, said, “BunkerFit aims at making a 100mn active by 2030. India is a world leader when it comes to cardiovascular and lifestyle related diseases. These are not limited to the elite urban folks for whom fitness solutions are a dime a dozen. We want to reach every single Indian who aspires to be more active and our proprietary content delivery system works seamlessly to combine Training, Nutrition & Mindfulness into an easy to follow and easy to track solution. This seed round allows us to expand beyond the MVP that we launched and build out the product.”
A statement said, “BunkerFit is geared to fill the gap that exists in the market by creating bespoke content for its vernacular users, using local celebrities to engage with them, and with a monetisation strategy that doesn’t rely on user subscription.”
Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.