Haptik to Double Down Investment in Asia Pacific on the Back of Customer Growth

Jio Haptik Technologies Ltd, a conversational AI company, doubles its investment in Asia-Pacific (APAC) markets in 2021 to expand its customer base.

Earlier this year, Haptik appointed Ms. Anila Rao, General Manager Asia-Pacific to lead all go-to-market activities and expand the business. Post-pandemic, Haptik plans to set up offices in Singapore, Malaysia, and Indonesia to tap into the local market and build direct customer relationships.

Aakrit Vaish, Co-founder and CEO at Haptik said, “We received an ecstatic market response when Haptik first entered the region last year. Given the number of companies that are digitally transforming their CX, it is a strategic market for us. Intelligent Virtual assistants are a must-have for businesses who genuinely care about their customers’ experiences and Haptik unleashes exponential ROI year-on-year for them.”

“We already have the best-in-class technology that customers love as it always exceeds the expected ROI. My main goal at Haptik is to ensure mutual success for our customers, partners and investors. In 2021-22, as we expand our offerings, reach and partner distribution, Haptik will take Conversational AI to the next level,” added Anila Rao.

+ posts

Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of  economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.

What's your take on this post ? Comment: