MessageBird, the world’s leading omnichannel cloud communications platform, has announced the closing of a new $200 million Series C round led by Silicon Valley’s Spark Capital at a $3B valuation. Other investors such as Bonnier, Glynn Capital, LGT Lightstone, Longbow, Mousse Partners and New View Capital also participated in the funding round.
As part of this latest investment Spark Capital General Partner Will Reed will join MessageBird’s board. Existing investors Accel, Atomico, and Y-Combinator also participated in this round.
This latest investment, raised remotely during lockdown, comes on the back of a global surge in demand for a wider range of messaging-first customer communication tools, across a much broader range of channels, as global businesses struggle to cope with the pivot from physical in-store and call centre-based customer service to a fully remote workforce and online only sales.
This accelerated MessageBird’s evolution from a purely Communications Platform as a Service (CPaaS) company to the world’s first and only Omnichannel Platform as a Service (OPaaS) company.
The funding will be used to triple the size of MessageBird’s global team and further expand into its core markets in Europe, Asia and Latin America, as the company officially launches a “Work Anywhere” policy.
“I just want to live in a world where I can text with a business and never get stuck waiting on hold again. MessageBird has pioneered OPaaS (Omnichannel Platform as a Service) based on the idea that global companies should have zero-friction communication with their customers anywhere in the world and on any channel they prefer,” said Robert Vis, MessageBird Founder & CEO. “This latest round is validation that there is pent up demand from customers all over the world who also want traditional businesses to move into this brave new messaging-first omnichannel world and we have the leading product on the market to help them do just that.”
“As consumers increasingly demand that businesses talk to them in the apps that they prefer, businesses are finally being forced to adopt omnichannel strategies at scale,” said Will Reed, General Partner at Spark Capital. “Robert and the MessageBird team have built the best platform to engage any customer on any channel, globally – along with a suite of software products that enhance and automate these interactions – enabling businesses to stand out in the new messaging-first world.”
MessageBird is trusted by more than 15,000 customers, from established brands such as Lufthansa Airlines, Heineken, Hugo Boss, Rituals Cosmetics and SAP, as well rapidly-growing disruptors such as Uber, Glovo, HelloFresh, and Deliveroo.
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