TrustClarity, a SaaS-based commerce platform that improves the connections between buyers and sellers, announced that it has raised $300,000 in a pre-seed funding round.
Investors that participated in the funding round include Baskar Puvanathasan (Co-founder at PagerDuty), Ninetwenty Capital, Sim Nation, Vel Investment Holdings and CRS Recycling Services, along with angels who are former senior executives in the enterprise telecom and logistics industries.
TrustClarity will utilise the current financing to fund development of the platform, continue onboarding of customers and launch activities.
The startup creates turnkey B2B storefronts to provide companies with a simplified, trusted and sustainable way to sell and buy, new, refurbished and excess inventory.
Commenting on the startup, Sujee Jeganathan, TrustClarity’s Founder & CEO, said, “Long product delivery times and fluctuating customer forecasts often cause companies to over-order inventory, resulting in high volumes of new and excess products moving to landfill waste. We recognized this industry challenge and developed a platform to better connect buyers and sellers, who are supportive of the circular economy and encourage the redeployment of unused and excess inventory. We did this by leveraging cutting edge technologies to create inter-connected customer storefronts that help to expedite the search, payment and delivery of trusted products.”
“When I first spoke to Sujee about TrustClarity, I immediately saw the market potential in helping sellers create connected storefronts. The platform addresses some of the many pain points in our industry. We did not hesitate to both invest and become a customer,” said Bennett Duval, Managing Partner at CRS Recycling Services.
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