unybrands, an integrated platform for e-commerce businesses looking to scale their operations on and off Amazon, has announced the closing of up to $300 million in growth capital with Crayhill Capital Management.
The funding will enable unybrands to further accelerate its strategy to buy, build and boost attractive brands across Amazon, Shopify and other direct to consumer platforms, while also further investing into its team and technology platform. unybrands currently has more than 25 full-time employees across the U.S, Europe and Asia and plans to more than double headcount by the end of the year.
Ulrich Kratz, CEO & Co-founder of unybrands, said, “We’ve had a very strong first half of 2021. Our acquisition strategy remains very focused on high quality brands with significant growth potential. While moving at rapid speed, we continue to build a best-in-class team and integrated platform. Adding significant additional growth capital now, will allow us to further accelerate our growth in the second half of this year and beyond. I am excited that we’ll be able to provide even more founder friendly exit opportunities to successful FBA entrepreneurs faster, and also offer better and more products quicker to our customers on and off Amazon.”
unybrands was founded in 2020 by CEO & Co-founder Ulrich Kratz formerly of Goldman Sachs and Barclays, Eugen Miropolski formerly of WeWork, Airbnb and Nordstar, and Christian Harnischfeger formerly of Morgan Stanley and DIA.
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