HDFC securities has appointed Gagan Singla as Chief Digital Officer. In this new role, Singla will handle the mandates for Digital Transformation, Marketing, Corporate Communications, Online Business and Customer Service.
With over 18 years of experience in the industry, Singla served in organizations like Deloitte US Analysis and PWC UK and e-commerce firms including Quikr.com and SimpliLearn, according to a statement.
He was previously associated with the IIFL as Chief Strategy Officer. He has served as a board member and Director at Angel Broking, where he headed the transformation of the company from a traditional securities organization to a digital broking house.
Dhiraj Relli, MD and CEO, HDFC securities, said, “Gagan comes with a strong expertise in data analytics and understanding of consumer behaviour. With his diverse exposure to both domestic and international markets, he would add great value to our digital offerings while crafting seamless customer investment journeys. With Gagan being on board, we would bring more focus on customer segmentation, targeted campaigns and a heavy thrust in the volume of our business.”
Gagan Singla, Chief Digital Officer, HDFC securities, said, “I am delighted to join one of the most trusted names in the BFSI sector. I am looking forward to my role of providing a holistic and intuitive digital experience to our customers while being relevant to their requirements. My goal would be to work on the growth momentum for customer acquisition as well as making HDFC securities product & services suite reach the corners of our country.”
SIngla holds an MBA degree from IIM-Lucknow and a B.Tech degree in Computer Science from IIT-Delhi.
Headquartered in Mumbai, HDFC securities has been serving a diverse customer base of retail and institutional investors since 2000. It offers an exhaustive product suite to help its customers invest in Equities, IPO/OFS, Buybacks, Mutual Funds, ETFs, Futures & Options for – Equity, Currency and Commodities, Fixed Deposits, Bonds, NCDs and National Pension Scheme, along with value added services like Online Will writing and Tax filing.
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