Josh Talks, a regional content and upskilling platform, has appointed Darpan Sah as Vice President–YouTube.
In this role, he will be leading the expansion of Josh Talks’ content channels on YouTube, which are already present in 10 regional languages and 3 categories, a statement said.
In a career spanning over a decade, Darpan has worked with various corporate brands across industries. Prior to joining Josh Talks, he served as the Chief Sub Editor at The Lallantop, one of India’s top new-age Hindi digital news brands, where he played an instrumental role to scale their subscriber base from 1 million to 20 million. He was recently awarded at the ENBA Awards 2021 for two shows that he produced at The Lallantop – Ek Naya Paisa and Kharcha Pani, according to the statement.
On Darpan’s appointment, Supriya Paul, CEO & Co-Founder, Josh Talks said, “Majority of our viewers come from Tier 2+ cities and have different content preferences. Our team closely monitors these needs, identifies gaps, and creates videos that then get 85 million+ views every month. Our goal for the next few months is to double down on this distribution by expanding into more regional languages, going hyper-local, and creating compelling content that seamlessly blends inspiration and information. I’m confident that with Darpan’s in-depth understanding and with his expertise in scaling video-first content, we will scale Josh Talks’ network of channels to new heights!”
Darpan Sah, Vice President – YouTube, Josh Talks said, “It has been incredible to follow Josh Talks’ journey and witness them build one of the largest regional content platforms in India. I am excited to join their team and look forward to leading their content expansion plans as they go deeper into every district and dialect of India. As part of this strategy, we will be launching a slew of new channels in the districts of Bihar and Josh Bhojpuri in the next quarter.”
HrNxt.com Newsdesk has researchers and writers with an excellent domain knowledge about the talent ecosystem, and the business environment. The team keeps a tab on the latest happenings in the ecosystem to bring most relevant news and insights for our readers. You can connect with our newsdesk at newsdesk@hrnxt.com.