Tata Consumer Products (TCP) has announced the appointment of TV Swaminathan as global chief digital officer (CDO), effective from March 2021.
In this new role, Swaminathan will be responsible for charting out and executing a digital roadmap for the company. This includes enabling the business from a digital perspective, as well as enhancing analytical capabilities. He will lead the development and execution of a digital vision and value proposition for the company.
“The new appointment is another important step in the organisation’s transformation journey and reinforces our commitment towards leveraging the power of digital. Swami’s vast experience in digitally transforming companies will help us as we move forward in our ambition to become a best in class FMCG player,” said Sunil D’Souza, MD and CEO, Tata Consumer Products.
“Globally and in India, the FMCG sector is going through an evolution with digital leading the change in many areas. Tata Consumer Products has formidable presence across multiple categories and geographies and I am excited to be part of this growth and transformation journey of the company,” said Swaminathan.
With over 24 years of experience, Swaminathan joins the organisation from Nissan Motors, Japan, where he was chief digital officer. Prior to this, he has held multiple leadership roles across various businesses in General Electric (GE) and has also been a part of Accenture and Servion Global Solutions during his career.
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