QuaQua, a Hyderabad-based global platform that integrates AR/VR/MR content, meta-information and community for travel and tourism industry, announced that it has raised a $1 million funding from Anthill Ventures and other existing investors.
The company said that it will use the financing to enhance its user experience and build an end-to-end AI and content-driven travel platform. The startup will also expand its booking features, ranging from flights, hotels, transfers, boutique experiences, staycations to personalised packages. Also, it has plans to create content for 125 additional tourist destinations within India through effective storytelling and curating of information.
Purav Shah, Co-founder and CEO, QuaQua, said, “QuaQua has received over 20 million video views in the last four months with 12 minutes average time spent by a user. Witnessing substantial increase in engagement rates post-March, the rise in demand for a content-driven end-to-end travel platform has strengthened our conversation with prospective investors and industry experts.”
Sailesh Sigatapu, Partner, Anthill Ventures, said, “A content-first travel network is a revolutionary change in the industry. We are confident that QuaQua has the DNA to execute this new paradigm and are excited in partnering with them.”
Founded in 2016 by Purav Shah and Sandesh Reddy, QuaQua integrates VR-enabled travel content, meta-information, community and bookings for every point of tourist destination. According to the startup, the platform covers a customer’s journey from travel inspiration to planning, bookings, travel support, and sharing travel memories.
QuaQua through an intelligent, intuitive and interactive UX strives to engage users to personalize experiences and consume end to end virtual travel journeys. It currently has users from 100 plus countries and a user base of over 2.5 million. The content on the QuaQua platform is free for all users with the idea of promoting sustainable tourism.
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