Cold-pressed beverages maker Vive Organic recently announced the closing of a $13mn Series B funding round led by Monogram Capital with participation by Cambridge SPG and Powerplant Ventures.
Vive provides customers with cold-pressed wellness shots that are formulated with a focus on boosting the immune system. The brand has seen explosive growth since inception in 2015, with an average of 400% growth year over year, and has cemented itself in this space.
Vive says it will deploy this latest capital raised to expand its digital footprint, foster its innovation pipeline and make its plant-powered products more accessible to consumers nationwide.
Vive Organic was founded in 2015 by CEO Wyatt Taubman, COO Kyle Withycombe and VP of Sales JR Simich. The brand was inspired by Taubman’s personal experience taking a ginger and turmeric shot from a local farmers market to help him overcome a cold during a business trip.
The company works with a team of holistic medicine doctors in its formulation and goes to great lengths to identify the very best ingredients globally, with an emphasis on sourcing some of the purest ginger, turmeric, elderberry and other immunity enhancing ingredients anywhere in the world. Vive leverages cold-pressed technology to extract juice from the roots, herbs and flowers used in their products to provide the freshest product with maximum health benefits.
“We feel so fortunate to have found such exceptional partners in Monogram, Cambridge SPG, Powerplant Ventures and our roster of investors,” said Wyatt Taubman, CEO and Co-Founder of Vive Organics.
He continued,“We have a powerful product that we believe in deeply, which is quickly becoming the go-to for immunity boosting in lieu of other traditional beverages, powders and supplement solutions. We are very proud of what we’ve created and greatly value the expertise our investors will provide in this next stage of our business as we look to further develop our online offerings and find new, unique ways to connect with consumers at retail.”
“Vive has tapped into an incredible opportunity to provide consumers with sustainably sourced, functional products that promote and support wellness needs, whether that be targeting uses cases for enhanced immunity, restoration, or energy,” said Jared Stein, Co-Founder and Partner of Monogram Capital.
He further added, “We are thrilled to join together with this pioneering brand at this prescient time where consumers have never been more focused on their health and wellness needs and prioritizing their immunity. Led by an outstanding team, Vive is at the forefront of providing these wellness solutions in a convenient, ready-to-drink format that consumers love and we look forward to continuing to support the brand through their new innovations to come.”
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