An omnichannel direct-to-consumer company, MyGlamm has secured Rs 175 crore in its fresh funding round. The Series C funding was led by Amazon, Ascent Capital, along with Wipro Consumer. The beauty brand was valued around $100 million in the funding round. The funding was Amazon’s first investment in an Indian consumer brand. “Amazon remains committed…
MyGlamm, a Mumbai-based direct-to-consumer brand of award winning European beauty products, announced that it has acquired women-focused content and influencer business POPxo. Financial details of the transaction were not disclosed. Priyanka Gill, founder of POPxo, will join MyGlamm’s board and will be designated cofounder of the combined entity. The deal is expected to reduce MyGlamm’s…