Tag: Sojern

Sojern acquires VenueLytics

Sojern, the leading travel marketing platform, announced the acquisition of VenueLytics, the hospitality industry’s most integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics’ capabilities as an extension of the Sojern Travel Marketing Platform, a statement said. Sojern has long been a direct bookings driver for hotels—providing comprehensive digital advertising solutions…