Tag: True Elements

Marico acquires majority stake in breakfast & snacks brand True Elements

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FMCG firm Marico Limited (MARICO) has announced a strategic investment in HW Wellness Solutions Private Limited with an acquisition of ~54% equity stake through primary infusion and secondary buyouts. Co-founded by Puru Gupta and Sreejith Moolayil, HW Wellness Solutions Private Limited owns “True Elements”, a clean label, digital-first brand playing in the rapidly growing healthy…

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True Elements appoints Ved Agarwal as Head of Marketing

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True Elements, amongst India’s first Clean Label nashta (breakfast and snacks) brand, has announced the appointment of Ved Agarwal as its Head of Marketing. In addition to building a brand that customers trust and love, Ved will also fuel the demand-generation engine across online and offline channels, the statement said. An MBA alumnus from FMS Delhi,…

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