Blue Star Infotech Limited, a leading software services solution provider has entered into definitive agreements for a strategic alliance and equity investment in Activecubes Solutions India Pvt. Ltd., a global firm operating in the Decision Management Space. Activecubes is a leading provider of Business Intelligence and Analytics solutions.
Emerging technologies such as BI/ Analytics and mobility are a key component of the company’s strategic focus areas for growth in the near future and this alliance will enable Blue Star Infotech to strengthen its foothold in this space. Being a cash rich company, Blue Star Infotech plans to enhance its capabilities through the inorganic route and investment in Activecubes is a step towards that growth path.
Commenting on the strategic alliance Mr Sunil Bhatia, CEO & MD, Blue Star Infotech said, “Business Intelligence and Analytics is one of our key focus areas and we see great potential in this space. Activecubes is a very prominent player and has been recognised through multiple awards like Red Herring Global Top 100, India Innovation Award, Karnataka STPI Award, etc. Leveraging their specialized expertise in the sector will further strengthen our business. This association will help our clients in not only deriving business efficiencies, but also revenue enhancement through custom offerings based on studying customer behaviour and market trends.”
Rajesh Varrier, CEO, Activecubes said on the occasion, “Our association with Blue Star Infotech will help us broaden our activity spectrum. The synergy between both the companies will help us enhance our expertise in BI and Analytics and will boost our vision of being the best in providing competitive advantage to the client through the use of analytics. Our clients will benefit from Blue Star Infotech’s broad range of service offerings. Also, the size of the overall team, access to knowledge pools and other resources would increase manifold.”
Source: Blue Star Infotech