Noise has named Nicobar Design’s Utsav Malhotra as its chief operating officer (COO). He will be responsible for the business strategy of the company along with marketing and operations initiatives.
Speaking on his appointment, Malhotra commented, “The wearable and hearable market is rapidly growing in India and witnessed a huge uptick from tech enthusiasts for such products. Noise is revolutionising this industry with its contemporary technology and consumer-friendly designs.”
Prior to this, he was the business head of a clothing and accessories brand – Nicobar Design. Previously, he was the Chief Operating Officer of AMPM Fashions and VP at Fashion and You.
“Utsav is an ideal fit for us, as he is a proven leader with great experience over the past two decades, which we believe will be invaluable to the growth of our company—from both a business perspective and a cultural one,” Co-founder of Noise, Amit Khatri said.
Established in 2018 by Amit Khatri and Gaurav Khatri, Noise have been listed as bestselling brand on Amazon and Flipkart for four years in a row, according to the company.
Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.