Prodapt appoints Smita Katariya as Head of Salesforce Practice

Prodapt, a leading consulting & managed services provider to the digital service provider (DSP) industry, announced that Smita Katariya has been appointed as the head of Salesforce Practice. 

In her new role, Smita will be responsible for executing Prodapt’s vision for Salesforce driven digital transformation programs and develop specific solutions pertaining to the DSP Industry, to accelerate such journeys.

Prior to this role, Smita was Senior Director – CPQ & Billing at Salesforce, where she played multiple roles in professional services and customer success, before moving into the product group. She was also instrumental in building the CRM modernization, sales & service cloud practices and worked with major client accounts in various capacities.

“We’re extremely happy to have Smita – she has a proven track record in creating a strategic vision for Salesforce customers and delivering transformation programs across CRM, catalog/order Management, ERP, BI and other enterprise systems”, said Jagannathan N, Senior Vice President – Strategic Business Development, Prodapt. “Smita’s entrepreneurial style, deep industry knowledge and her client-success focused solution delivery will be valued by our customers and catapult Prodapt as the preferred Salesforce partner to the world’s leading DSPs.”

With over 20+ years of experience, her expertise spans across building high performing teams and delivering multimillion-dollar transformation programs for major enterprises worldwide. Amongst her many accomplishments, she played a critical role in building practices within the professional services group at Salesforce. She is also the recipient of the prestigious Customer Success Group (CSG) Leadership award during her tenure at CSG group at Salesforce.

Prodapt is a two-decade-old consulting & managed services provider, singularly focused on the telecom/DSP (digital service provider) industry. Headquartered in Chennai, Prodapt has offices in the Americas, Europe, India, and Africa. Prodapt is part of a 120-year-old business conglomerate, The Jhaver Group, which employs over 16,500 people across 64+ global locations.

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