Three Wheels United (TWU), a Bengaluru-based company that offers financing solutions for auto drivers to own a light electric vehicle, announced the appointment of Hardip Singh Goindi as Chief Operating Officer.
In his role, Goindi will lead TWU’s expansion across multiple cities and focus on building strategic partnerships for the company.
Goindi brings more than 38 years of leadership experience in managing operations for automotive brands in domestic and international markets, according to a statement. He has previously worked at Piaggio Vehicles as Executive Vice President where he was responsible for manufacturing operations, domestic marketing, sales, aftermarket service, international business and parts business.
Before Piaggio, he was President (Marketing) at TVS Motor Company. In his 12 year-long stints at TVS, he also served as the Senior Vice President for International Business and three Wheelers.
Cedrick Tandong, CEO and Co-Founder, Three Wheels United, said, “We are thrilled to have Hardip join our leadership team. His wealth of experience and successful track record in the automotive industry, specifically in the category of three-wheelers, will be invaluable to us as we rapidly expand into newer markets and enter into the next phase of growth.”
Hardip Singh Goindi, COO, Three Wheels United, said, “It’s an exciting time to be joining a mission-driven company like Three Wheels United. TWU’s unique ecosystem approach towards driving the adoption of sustainable last-mile connectivity has already shown great success in creating a positive impact on people as well as the planet. I look forward to working with the team to drive significant growth and help chart the company’s long term success.”
Goindi, an alumnus of IIM-Ahmedabad, has also worked as the Head of Marketing and Sales at Mahindra Holidays and Resorts. He has also had a long stint in Murugappa Group.
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