RV Health, a Red Ventures business, has acquired Healthgrades.com from Mercury Healthcare, the new brand for the separate enterprise-wide technology and data platform for health systems formerly known as Healthgrades.
“People are demanding digital health solutions they can trust,” said RV Health CEO Jeff Hallock. “With the addition of Healthgrades.com, RV Health now has the industry’s leading digital health platform. Bringing the leading healthcare marketplace together alongside the world’s largest health information property, we are transforming the online health journey – from seeking health information online to finding the care they deserve.”
According to a statement, “This acquisition advances Red Ventures’ mission to help people discover and decide on the most important aspects of their lives by adding healthcare provider selection to its mix of financial services, health information, media and technology, travel, education and entertainment.”
“There’s nothing more personal than health,” said Red Ventures co-founder and CEO Ric Elias. “Every American should be able to easily find the right healthcare provider when they need it. By pairing Red Ventures’ trusted content with Healthgrades.com’s deep healthcare provider insights, we can fundamentally improve the process of finding care and ultimately, helping people take charge of their health.”
“This represents the culmination of a two-year strategy focused on building, then separating, two highly successful, but ultimately different businesses – our marketplace business and our technology business—each with enormous opportunities,” said Jovan Willford, CEO, Mercury Healthcare. “Red Ventures is a terrific new home for Healthgrades.com, and I’m excited about the future of Mercury Healthcare, the only data-enabled company that helps providers engage consumers, improve physician relationships and deploy informatics to motivate target populations.”
Goldman Sachs and Piper Sandler acted as financial advisors and Kirkland & Ellis LLP acted as legal advisor to Mercury Healthcare. King & Spalding LLP acted as legal advisor to Red Ventures.
Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.