Sri Adhikari Brothers Group has joined hands with DistroScale, a media technology company based in California, to expand its digital presence further around the globe. DistroTV is the U.S.’s independent free ad-supported streaming television (FAST) platform and internationally available.
On this association, Mr. Kailashnath Adhikari, Business Head of the Group said, “We are very happy to enter into this partnership which will enable us to reach foreign audiences and our Indian Diaspora settled abroad. Our aim is to not only promote our network channels but also our country through the content we air globally.”
He further added, “We look forward to delivering more diverse and engaging content to both our indigenous and global audiences in the future too. Our prime commitment is to ensure customer satisfaction and entertainment and we will continue to work in that direction tirelessly.”
“We are always looking to grow and diversify our channel content to meet the needs of our rapidly expanding audience,” said Navdeep Saini, Co-founder and CEO of DistroScale, parent company of DistroTV. “This partnership with Sri Adhikari Brothers Group is allowing us to do just that and we couldn’t be more thrilled to have them join our 150+ growing channel lineup.”
“Our growing audiences in the US, Canada, and UK can now watch and enjoy the latest and retro Bollywood musical hits on Mastiii TV, available as a free live 24×7 channel on DistroTV on the web or any device,” said Rajesh Nair, Vice President of Business Development & Content Acquisition at DistroScale, parent company of DistroTV. “We look forward to scaling up this partnership with Mastiii TV and bringing popular Hindi film music to audiences in the West.”
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