Accenture has completed its acquisition of Work & Co, a global digital product company that blends design, technology, and innovation to help companies create breakthrough products and experiences. The acquisition reinforces how continued investment by Accenture Song—the world’s largest tech-powered creative group—is creating new ways for its clients to grow while meeting their customers’ ever-evolving needs.
The acquisition of Work & Co previously announced on January 9, 2024, adds nearly 400 people to Accenture Song, bringing deep credibility in creating flagship digital experiences and products—from mobile apps and commerce platforms to retail experiences, digital kiosks, and generative AI applications.
Founded in 2013, Work & Co has earned multiple honors for digital products it strategized on, designed, and developed, including Fast Company’s Innovation by Design Awards, Time’s Best Inventions list, and CES Innovation Awards. Work & Co has also been recognized by Forbes as one of the “Most Consequential Agencies” in business.
As Accenture Song continues to bolster its global digital products and experience transformation capabilities, the acquisition of Work & Co will help clients grow, innovate, and sustain relevance, a statement said.
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