Accenture has completed the acquisition of King James Group, a highly awarded creative agency with deep expertise in brand strategy, creativity and digital marketing services. Financial terms of the transaction, which was announced on September 7, were not disclosed.
Founded in 1998 with locations in Cape Town and Johannesburg, King James Group offers integrated communications solutions across several industries, including financial services, consumer goods, technology and media.
King James Group’s team of 300 highly skilled creative and brand experts joins Accenture Interactive in South Africa, and brings best-in-class thinking, capabilities and innovation to organizations across the continent. The agency strengthens Accenture Interactive’s focus in putting creativity at the center of experience-led transformation to drive relevance and growth for its clients.
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