OLX Group, a global network of trading platforms, has acquired Obido, a real estate platform connecting housing developers and clients in Poland. Obido will join OLX Group’s local portfolio in Poland alongside its other well-known brands including OLX and Otodom.
“The transaction will allow OLX Group to develop its real estate offering, by reaching homeseekers and developers in new and even more effective ways in the primary market. For Obido, the deal offers new development opportunities as part of a global network,” the company said in a statement.
“Obido is part of our strategic development plans for the primary market, which is responsible for 45% of the value of the residential market in Poland. Thanks to the transaction, we will gain specialization in the segment of new apartments and houses. The requirements of developers’ clients and the developers themselves are very high and varied. Obido will be the perfect answer to this challenge,” said Monika Rudnicka, General Manager Real Estate Europe, OLX Group.
“Obido’s mission is to create a new standard of experience when looking for a flat or house: one that is as efficient, enjoyable and informative as possible. The transaction will enable it to make this experience even better. It will allow us to strengthen our position in Poland, and in the future it may enable expansion to foreign markets,” added Marian Bruliński and Paweł Gniadkowski, – the founders of Obido.
The Obido website will continue to retain its brand and business model, with the OLX Group and Obido teams planning future recruitment in order to strengthen the development of its primary market sector.
Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.