Tag: Fabrice Beaulieu

Google Cloud and Reckitt Benckiser join hands to build consumer engagement across brands

Google Cloud announced a collaboration with Reckitt Benckiser (RB) to drive stronger customer engagement as the consumer health, hygiene and nutrition company embarks on wide-scale digital transformation. The alliance, which is a result of RB’s multi-year digital transformation, will see Google Cloud unify the company’s extensive data landscape, building new capabilities around consumer identification, journeys,…