BNP Paribas Wealth Management is strengthening its investment strategy resources in order to meet the growing demand from its Private Banking clientele for market intelligence. Given the rapid and complex developments taking place in the financial marketplace, the ability to communicate a clear view of the markets is key for BNP Paribas Wealth Management to be able to provide clients with first-class advice on how to invest their assets.
In order to meet this need, BNP Paribas Wealth Management is able, when drawing up its investment strategy, to call on Group-wide expertise in various specialist fields – including asset management, investment banking and real estate – in addition to Wealth Management’s own global and local analysis capability.
Florent Bronès, newly appointed Chief Investment Officer, is now tasked with the overall management of these resources. He is responsible for establishing a global investment strategy and drawing up recommendations on specific investment themes in concert with the international network of Chief Investment Advisors, which he coordinates.
Florent Bronès holds a PhD in International Finance Economics and has more than 28 years of experience in investment strategy, especially in the field of global Equities. In 1996 Florent joined BNP Paribas Equities as Head of Investment Strategy. In 2003 he took charge of sell-side research at BNP Paribas Equities and Derivatives (EQD). From 2008 he managed the buy-side research department for Global Equities and Commodity Derivatives (GECD), focusing on investment strategy and financial markets. In January 2013, Florent joined BNP Paribas Wealth Management, thus bringing his wide markets experience to the Group’s Private Banking clients.
Source: Press Release