OnMobile Global Limited and Chingari, India’s homegrown short-form video app has announced that OnMobile has led a $13 Million round in Chingari.
This investment will allow Chingari to accelerate its growth from 56 Million users to over 100 million users, according to a statement.
As part of the deal, OnMobile will integrate and distribute its direct-to-consumer gaming platform, ONMO, on the Chingari app and collaborate on other mobile product integrations to serve its users. Chingari will use the funds to enhance its content portfolio, hire top talent and accelerate its growing user base.
Other investors who participated in this round include Republic Labs US, Astarc Ventures, White Star Capital, India TV (Rajat Sharma), JPIN Venture Catalysts Ltd, ProfitBoard Ventures, and some family office funds from the UK.
Earlier last year Chingari had raised $1.4 Million from a series of Angels, including Jasminder Gulati, FJ Labs (Fabrice Grinda), Angelist, Utsav Somani’s iSeed, Village Global, and Blume Founders Fund.
Commenting on this investment, François-Charles Sirois, Executive Chairman of OnMobile, said, “We are very excited about this investment and partnership bringing millions of users to the new ONMO gaming service while providing immediate business value and increased user reach for both companies”
Krish Seshadri, CEO of OnMobile, said “The Chingari team has built a terrific product with great user retention and growth. ONMO gaming’s short format challenges and Chingari’s short-form videos complement each other well”
“We couldn’t have hoped for a better partner than OnMobile to help Chingari embody its vision and become a content super media app for Bharat, and help engage a billion Indians. With our visions aligned, this partnership promises to be a winning collaboration.”, said Sumit Ghosh, Co-Founder & CEO of Chingari.
“We are thrilled to have Krish Seshadri join our board at Chingari. His vast business experience and working on mobile & social products will add great value to the team,” said Aditya Kothari, Co-Founder & Chief Strategy Officer of Chingari.
Arya has been a part of the Content & Research Team at Hrnxt.com. She is a keen observer of economic developments, emerging businesses, people in business and keeps a tab on latest happenings in the business environment.