Infomo and Adfomo have announced that they had entered into a binding strategic merger agreement, subject to shareholder approval, to create a multi-channel self-serve media management platform for publishers, and advertisers, globally. The platform extends the capabilities of the legacy Google Delivery Network (GDN/Programmatic) to include the selling and buying of traditional media. “The new…
Eicher Motors Ltd subsidiary Volvo Eicher Commercial Vehicles Ltd (VECV), recently announced that it has acquired Volvo Bus India, a division of Volvo Group India Pvt. Ltd, for about ₹100 crore. Volvo Bus India is engaged in the business of production and sale of buses and coaches in India. “The transaction comprises of the proposed…
Foodtech unicorn Swiggy recently announced that it is planning to shut down its Mumbai-based on-demand premium food delivery service Scootsy. The Bengaluru-based company had acquired Scootsy in 2018 but let it operate as an individual entity. The company now plans to merge the brand under the bigger umbrella of its main brand to establish its…
Technology giant Microsoft recently announced that it has acquired robotic process automation startup, Softomotive for an undisclosed amount. The acquisition was confirmed by Microsoft Chief Executive Officer Satya Nadella during his Build keynote. Nadella informed that Softomotive would become a part of Microsoft’s Power Automate platform (PRA). “We’re bringing RPA — or robotic process automation…
Putting all the rumours aside, technology giant Apple recently announced that it has acquired virtual reality startup NextVr for $100million. The reason for the buyout is not yet disclosed by the tech major, however, it is being said that the acquisition will help Apple develop its own VR capabilities. In a media statement, Apple said,…
Ride hailing giant Uber is reportedly in advanced talks to takeover food delivery company GrubHub in an all stock deal. According to a Bloomberg report, the two companies could reach an agreement very soon. As soon as the news hit the market, shares of GrubHub jumped about 29% to $60.50, while those of Uber rose…
DirectMail.io, a US-based marketing intelligence platform that increases efficiency while boosting the performance of direct mail announced that it has integrated Amazon Alexa with direct mail in its patented “Voice” feature, and now the company has discovered a way to integrate Facebook Messenger with direct mail. “Being able to tie the two worlds together changes…
The novel coronavirus outbreak which originated in China, has now spread to almost every corner of the world and has led to the world’s largest work-from-home experiment. With employees working remotely and communication getting hampered by distances, there has been a surge on the usage of video conferencing apps like Google Meet, Microsoft Teams and…
Hindalco-owned Novelis recently announced that it has completed the acquisition of Ohio-based aluminium rolled product manufacturer Aleris Corp. The deal, which was signed two years back, has finally been completed at a value of $2.8bn. The deal has also made Hindalco the world’s largest aluminium maker. In an official statement, Kumar Mangalam Birla, Chairman of…
Food-delivery unicorn Zomato is reportedly in talks to acquire SoftBank-backed grocery startup Grofers. According to reports by The Economic Times and Entrackr, the all-stock deal might value the e-grocer at $750mn (around ₹5,700Cr). Reportedly, Softbank is considering investing about $100-$200mn in the merged entity through its VC arm Vision Fund. According to sources mentioned in…
India’s largest FMCG company Hindustan Unilever Limited (HUL), recently announced that it has successfully completed the merger of GlaxoSmithKline Consumer Healthcare Limited (GSKCH) with HUL. This merger was first announced in December 2018 and was subject to obtaining necessary approvals. It is being said that the acquisition is one of the largest deals in the…
Hyatt Hotels Corp. the American multinational hospitality company on Monday announced its interest to buy Two Roads Hospitality for a base price of $480 million. In India, Alila Diwa Goa and Alila Fort Bishangarh are the two properties that belong to Two Roads Hospitality. Through this deal, Hyatt will add 85 properties to its existing portfolio…